Brunswick Sync® is the all-in-one, cloud-powered system that runs a whole entertainment venue, not just the bowling — scoring, tablets, games, POS, reservations, wait lists and full multi-activity management. The industry's fastest-selling scoring & management solution, in centers worldwide since 2015.
Sync is modular — start with scoring, grow into a full venue management system. Click any module to go deeper.
Vision™ scoring tablets, FlexTab terminals and self-service kiosks — one connected device family.
A library of on-lane games — casual, party and competitive — that lift dwell time and spend.
OrderNow at the lane, automated upsell, kitchen routing and PCI-compliant Sync Pay.
Online & in-center bookings with auto lane assignment, plus a live digital queue and Lane Status Dashboard for busy nights.
Modern, PCI-compliant payments built into Sync — no hidden fees, one platform, one support team from POS to processing.
Run bowling, karting, laser tag, arcade, bar & kitchen from one platform — the FEC powerhouse.
For modern FECs, Sync manages every attraction — bowling, laser tag, escape rooms, arcade, bar and restaurant — with real-time capacity across the venue and one guest journey from booking to payment.
And it stays open. We build one connected ecosystem but never lock you in — running Sync on another manufacturer's pinsetters? No problem. Sync works with what you already have, so you get Valcke Bowling quality without going all-in.
Sync runs on Brunswick Cloud — so your data, marketing and reporting live in one secure place, accessible from anywhere, with updates pushed automatically to the whole center.
Built-in customer database and marketing engine — 45+ ready campaigns, a Campaign Builder in about 5 clicks and a 200+ image library to fill quiet days and grow repeat visits.
Live Cloud Reporting and the Daily Dashboard give owners real-time sales, lane and attraction performance on any device — no need to be on-site.
One cloud pushes software updates and new features to every console and terminal in the center at once — no manual roll-outs.
Combine Sync with the other solutions in your center.
Book a personalized demo and we'll walk you through scoring, POS, reservations and multi-activity management on your own scenario.